This page contains enriched content visible when JavaScript is enabled.
My Account
Library Home
Your session will expire automatically in
0
seconds.
Continue session
End session now
Save to My Lists
Export
SearchType
Keyword
Title
Author (Last name first)
Subject
ISBN/ISSN
Call Number
Unit Code
Libraries Australia No.
Library of Congress No.
Record #
Search
Search Scope
Entire Collection
Print Books
E-books
All books
E-journals
All journals
Databases
All e-resources
Streaming Video
DVDs
Curriculum Resources
Deakin Theses
Special Collections
Melbourne Burwood
Warrnambool
Geelong Waterfront
Geelong Waurn Ponds
Limit search to available items
  Permalink    
Author
Denault, Jean-François. http://viaf.org/viaf/38154440048435340211
Title
Marketing strategy roadmap : introduction to building a marketing plan / Jean-François Denault
Published
London : Henry Stewart Talks, 2020
Online access available from:
HSTalks Business & Management Collection
View Resource Record
Copies
Description
1 online resource (1 streaming video file (19 min.) : color, sound)
Series
Marketing strategy, 2056-4570
Henry Stewart talks. Business & management collection. Marketing strategy
Contents
Contents: Market research -- Situation analysis -- Implementation and control -- Marketing metrics -- Control mechanisms
Notes
Animated audio-visual presentation with synchronized narration
Title from title frames
Restricted
Access restricted to subscribers
Notes
Mode of access: World Wide Web
Subject
Biotechnology industries -- Marketing
Marketing research -- Data processing
Marketing -- Strategy
Performance -- Measurement.
Strategic planning.
Form
Streaming video
  Permalink