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E-book

Title Service quality (SQ) : perspectives, management and improvement strategies / editor, Arthur Collins
Published Hauppauge, New York : Nova Science Publishers, Inc., [2017]
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Description 1 online resource
Series Business issues, competition and entrepreneurship
Business issues, competition and entrepreneurship series.
Contents Preface -- Service quality from different perspectives / Alet C. Erasmus, University of Pretoria, Department of Consumer Science, Hatfield, Pretoria, Republic of South Africa -- Service quality and value in goods transport from freight forwarders' perspectives / Gloria Berenguer-Contrí, Irene Gil-Saura and María-Eugenia Ruiz-Molina, Marketing Department, Universitat de València, Valencia, Spain -- Service quality in the passenger air transport industry / Christian Wehner, Jesús Manuel López-Bonilla and Luis Miguel López-Bonilla, Department of Business Administration and Marketing, University of Seville, Seville, Spain -- Satisfaction and loyalty among older spanish customers through bank service quality / Marta Estrada, Diego Monferrer and Miguel Ángel Moliner, Department of Business Administration and Marketing, Universitat Jaume I, Castellón, Spain -- Index
Notes Includes index
Print version record and CIP data provided by publisher; resource not viewed
Subject Consumer satisfaction.
Customer services -- Management.
Strategic planning.
Form Electronic book
Author Collins, Arthur, 1964- editor
LC no. 2017021179
ISBN 1536107905 ()
9781536107906 ()
(softcover)