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Author Nadeem, Shehzad, 1978-

Title Dead ringers : how outsourcing is changing the way Indians understand themselves / Shehzad Nadeem
Published Princeton, N.J. : Princeton University Press, [2011]
Online access available from:
EBSCO eBook Academic Collection    View Resource Record  


Description 1 online resource (xiii, 273 pages) : illustrations
Contents Leaps of faith -- Variations on a theme -- Macaulay's (cyber) children -- The uses and abuses of time -- The rules of the game -- The infantilizing gaze, or Schmidt revisited -- The juggernaut of global capitalism -- Cyber-coolies and techno-populists
Summary In the Indian outsourcing industry, employees are expected to be "dead ringers" for the more expensive American workers they have replaced--complete with Westernized names, accents, habits, and lifestyles that are organized around a foreign culture in a distant time zone. Dead Ringers chronicles the rise of a workforce for whom mimicry is a job requirement and a passion. In the process, the book deftly explores the complications of hybrid lives and presents a vivid portrait of a workplace where globalization carries as many downsides as advantages. Shehzad Nadeem writes that the relatively hig
Bibliography Includes bibliographical references (pages 227-263) and index
Notes Print version record
Subject Business.
Contracting out -- India.
Culture diffusion -- India.
Globalization -- Social aspects -- India.
Offshore outsourcing -- India.
Social change -- India.
Form Electronic book
LC no. 2010031434
ISBN 0691147876
1400836697 electronic bk
9781400836697 electronic bk