Book Cover; Title; Copyright; Contents; Preface; Acknowledgments; Chapter One: Crisis Communications: Then and Now; Chapter Two: Managing the Crisis; Chapter Three: Crisis Communications Theory; Chapter Four: "Textbook" Crisis Communications Cases; Chapter Five: Rumors and Cybercrises; Chapter Six: Natural Disasters; Chapter Seven: Cultures: Foreign and Domestic; Chapter Eight: Death and Injury; Chapter Nine: Consumer-Caused Crises; Chapter Ten: The Crisis Communications Plan; Appendix A: Generic Crisis Communications Plan for a Large Company
Appendix B: Crisis Communications Plan for a Nonprofit Organization: Big Brothers/Big Sisters of AmericaAppendix C: Crisis Communications Plan for a Small Business; Sources; Index
Summary
Crisis Communications presents case studies of organizational and individual problems that have the potential to become crises, and the communication responses to these situations. Helping professionals prepare for crises and develop communication