The Spectator as Critic as Artist -- Movies to the Rescue: American Modernism and the Middlebrow Challenge -- Life on the Edge: Manny Farber and Cult Criticism -- Hallucinating Hollywood: Parker Tyler and Camp Spectatorship -- From Termites to Auteurs: Cultism Goes Mainstream -- Heavy Culture and Underground Camp -- Retreat into Theory -- Conclusion: Love, Death, and the Limits of Artistic Criticism