658.834 Szm/Utc : Understanding the consumer / Isabelle Szmigin
Understanding the consumer / Isabelle Szmigin
MELB
2003
658.834 Tel : Advertising exposure, loyalty, and brand purchase : a two-stage model of choice / by Gerard J. Tellis
Advertising exposure, loyalty, and brand purchase : a two-stage model of choice / by Gerard J. Tellis
WATERFT
1987
658.834 Tur/Nem : Niche envy : marketing discrimination in the digital age / Joseph Turow
Niche envy : marketing discrimination in the digital age / Joseph Turow
WATERFT
2006
658.834 Und/Wwb 2009
Why we buy : the science of shopping / Paco Underhill
MELB, W'BOOL, WATERFT
2009
Why we buy : the science of shopping / Paco Underhill
MELB, W'BOOL, WATERFT
2009
Why we buy : the science of shopping / Paco Underhill
MELB, W'BOOL, WATERFT
2009
658.834 Vog/Kyc
Know your customer : using practical market research for profit / Don Vogelaar
WATERFT
1992
658.834 Wal : Consumer behavior : theory and practice / C. Glenn Walters
Consumer behavior : theory and practice / C. Glenn Walters
WATERFT
1978
658.834 War/Pot : The power of the purse : how smart businesses are adapting to the world's most important consumers - women / Fara Warner
The power of the purse : how smart businesses are adapting to the world's most important consumers - women / Fara Warner
MELB
2006
658.834019 Kah/Mli : Marketplace lifestyles in an age of social media : theory and methods / Lynn R. Kahle and Pierre Valette-Florence
Marketplace lifestyles in an age of social media : theory and methods / Lynn R. Kahle and Pierre Valette-Florence
MELB
2012
658.8340285 Mon/Mri : Market research in the Internet age : leveraging the Internet for market measurement and consumer insight / Robert W. Monster, Raymond C. Pettit
Market research in the Internet age : leveraging the Internet for market measurement and consumer insight / Robert W. Monster, Raymond C. Pettit
MELB
2002
658.83408 Zol/Wut 1999
Wise up to teens : insights into marketing and advertising to teenagers / by Peter Zollo
MELB, WATERFT
1999
Wise up to teens : insights into marketing and advertising to teenagers / by Peter Zollo
MELB, WATERFT
1999
658.834082 And/Atw : All the world and her husband : women in twentieth-century consumer culture / edited by Maggie Andrews and Mary M. Talbot
All the world and her husband : women in twentieth-century consumer culture / edited by Maggie Andrews and Mary M. Talbot
WATERFT
2000
658.834082 Hud/Cbw
Consumer behavior : women and shopping / Patricia Huddleston, Stella Minahan
MELB, WATERFT ADPML
2011
Consumer behavior : women and shopping / Patricia Huddleston, Stella Minahan
MELB, WATERFT ADPML
2011
658.834082 Ste/Smt : SheMarketing : the science of marketing to women / [Amanda Stevens]
SheMarketing : the science of marketing to women / [Amanda Stevens]
MELB
2008
658.834083 Acu/Wkb : What kids buy and why : the psychology of marketing to kids / Dan S. Acuff with Robert H. Reiher
What kids buy and why : the psychology of marketing to kids / Dan S. Acuff with Robert H. Reiher
MELB
1997
658.834083 Ckt/Coc
Consuming kids : the commercialization of childhood
W'BOOL, WATERFT
2009
Consuming kids : the commercialization of childhood
W'BOOL, WATERFT
2009
Consuming kids : the commercialization of childhood
W'BOOL, WATERFT
2009
Consuming kids : the commercialization of childhood
W'BOOL, WATERFT
2009
658.834083 Han/Cca
Children : consumption, advertising and media / Flemming Hansen ... [and others] (eds.)
W'BOOL, WATERFT
2002
Children : consumption, advertising and media / Flemming Hansen ... [and others] (eds.)
W'BOOL, WATERFT
2002
658.834083 Lin/Bri : Brandchild : remarkable insights into the minds of today's global kids and their relationships with brands / Martin Lindstrom with Patricia B. Seybold
Brandchild : remarkable insights into the minds of today's global kids and their relationships with brands / Martin Lindstrom with Patricia B. Seybold
MELB
2003
658.834083 Pec/Boc
The business of children's entertainment / Norma Odom Pecora
MELB, W'BOOL
1998
The business of children's entertainment / Norma Odom Pecora
MELB, W'BOOL
1998
658.8340835 Yar/Ghh : Gen buY : how tweens, teens, and twenty-somethings are revolutionizing retail / Kit Yarrow, Jayne O'Donnell
Gen buY : how tweens, teens, and twenty-somethings are revolutionizing retail / Kit Yarrow, Jayne O'Donnell
MELB
2009
658.83408352 Cou/Ttg : Tweening the girl : the crystallization of the tween market / Natalie Coulter
Tweening the girl : the crystallization of the tween market / Natalie Coulter
MELB
2014
658.8340842 Lat/Cyv : Consuming youth : vampires, cyborgs, and the culture of consumption / Rob Latham
Consuming youth : vampires, cyborgs, and the culture of consumption / Rob Latham
MELB
2002
658.83408420 New/Gxa 2006 : Generation X : Americans born 1965 to 1976 / by the New Strategist editors
Generation X : Americans born 1965 to 1976 / by the New Strategist editors
W'BOOL
2006
658.8340846 Dro/Acp : The aging consumer : perspectives from psychology and economics / edited by Aimee Drolet, Norbert Schwarz, Carolyn Yoon
The aging consumer : perspectives from psychology and economics / edited by Aimee Drolet, Norbert Schwarz, Carolyn Yoon
WATERFT
2010
658.834094 Ant/Cba : Consumer behaviour : a European perspective / Gerrit Antonides and W. Fred van Raaij
Consumer behaviour : a European perspective / Gerrit Antonides and W. Fred van Raaij
WATERFT
1998
658.834094 Ant/Cba 2006
Consumer behaviour : a European perspective / Michael Solomon ... [and others]
MELB, WATERFT
2006
Consumer behaviour : a European perspective / Michael Solomon ... [and others]
MELB, WATERFT
2006
658.8340973 Mog/Ees : Everybody eats : supermarket consumers in the 1990s / Marcia Mogelonsky
Everybody eats : supermarket consumers in the 1990s / Marcia Mogelonsky
MELB
1995
658.8340973 Mos/Bba
Baby boomers and their parents : surprising findings about their lifestyles, mindsets, and well-being / George P. Moschis, Anil Mathur
MELB, W'BOOL, WATERFT
2007
Baby boomers and their parents : surprising findings about their lifestyles, mindsets, and well-being / George P. Moschis, Anil Mathur
MELB, W'BOOL, WATERFT
2007
Baby boomers and their parents : surprising findings about their lifestyles, mindsets, and well-being / George P. Moschis, Anil Mathur
MELB, W'BOOL, WATERFT
2007
658.8340994 Tom/Fht : Full house : turning data into audiences : a manual for ticketing and marketing professionals / [Roger Tomlinson, Tim Roberts]
Full house : turning data into audiences : a manual for ticketing and marketing professionals / [Roger Tomlinson, Tim Roberts]
MELB
2006
658.8342 Amm/Gcb
Global consumer behavior / edited by Chantal Ammi
MELB, W'BOOL
2007
Global consumer behavior / edited by Chantal Ammi
MELB, W'BOOL
2007
658.8342 Ant/Cic : Cases in consumer behaviour / edited by Gerrit Antonides and W. Fred van Raaij
Cases in consumer behaviour / edited by Gerrit Antonides and W. Fred van Raaij
MELB
1999
658.8342 Arn/Con 2002
Consumers / Eric Arnould, Linda Price, George Zinkhan
MELB, W'BOOL, WATERFT
2002
Consumers / Eric Arnould, Linda Price, George Zinkhan
MELB, W'BOOL, WATERFT
2002
Consumers / Eric Arnould, Linda Price, George Zinkhan
MELB, W'BOOL, WATERFT
2002
658.8342 ASS-C5 1995 : Consumer behavior and marketing action / Henry Assael
Consumer behavior and marketing action / Henry Assael
MELB
1995
658.8342 Ass/Cba 1998 : Consumer behavior and marketing action / Henry Assael
Consumer behavior and marketing action / Henry Assael
MELB
1998
658.8342 Ass/Cbe
Consumer behaviour / Henry Assael ... [and others]
MELB, WATERFT
2007
Consumer behaviour / Henry Assael ... [and others]
MELB, WATERFT
2007
658.8342 Bec/Uts
Unthinking : the surprising forces behind what we buy / Harry Beckwith
MELB, W'BOOL, W'PONDS
2011
Unthinking : the surprising forces behind what we buy / Harry Beckwith
MELB, W'BOOL, W'PONDS
2011
Unthinking : the surprising forces behind what we buy / Harry Beckwith
MELB, W'BOOL, W'PONDS
2011
658.8342 Bel/Cia 2001 : Collecting in a consumer society / Russell Belk
Collecting in a consumer society / Russell Belk
MELB
2001
658.8342 Ber/Sty : Shop 'til you drop : consumer behavior and American culture / Arthur Asa Berger ; illustrations by the author
Shop 'til you drop : consumer behavior and American culture / Arthur Asa Berger ; illustrations by the author
MELB
2005
658.8342 Bin/Csa
Cultural studies and anti-consumerism : a critical encounter / edited by Sam Binkley and Jo Littler
MELB
2011
Cultural studies and anti-consumerism : a critical encounter / edited by Sam Binkley and Jo Littler
MELB
2011
658.8342 Bla/Cbe
Consumer behaviour : an Asia Pacific approach / Roger Blackwell, Clare D'Souza, Mehdi Taghian, Paul Miniard, James Engel
MELB, WATERFT, WATERFT ADPML
2006
Consumer behaviour : an Asia Pacific approach / Roger Blackwell, Clare D'Souza, Mehdi Taghian, Paul Miniard, James Engel
MELB, WATERFT, WATERFT ADPML
2006
Consumer behaviour : an Asia Pacific approach / Roger Blackwell, Clare D'Souza, Mehdi Taghian, Paul Miniard, James Engel
MELB, WATERFT, WATERFT ADPML
2006
658.8342 Bla/Cbe 2006
Consumer behavior / Roger D. Blackwell, Paul W. Miniard, James F. Engel
MELB, W'BOOL
2006
Consumer behavior / Roger D. Blackwell, Paul W. Miniard, James F. Engel
MELB, W'BOOL
2006
658.8342 Bla/Cci 1993 : Contemporary cases in consumer behavior / Roger D. Blackwell, Kristina S. Blackwell, W. Wayne Talarzyk
Contemporary cases in consumer behavior / Roger D. Blackwell, Kristina S. Blackwell, W. Wayne Talarzyk
MELB
1993
658.8342 Bly/Cbe : Consumer behaviour / Jim Blythe
Consumer behaviour / Jim Blythe
MELB
2008
658.8342 Bow/Swf : Shopping with Freud / Rachel Bowlby
Shopping with Freud / Rachel Bowlby
MELB
1993
658.8342 Cha/Ear
Emotion and reason in consumer behavior / Arjun Chaudhuri
MELB, W'BOOL, WATERFT
2006
Emotion and reason in consumer behavior / Arjun Chaudhuri
MELB, W'BOOL, WATERFT
2006
Emotion and reason in consumer behavior / Arjun Chaudhuri
MELB, W'BOOL, WATERFT
2006
658.8342 Coh/Wcd : Why customers do what they do : who they are, why they buy, and how you can anticipate their every move / Marshal Cohen
Why customers do what they do : who they are, why they buy, and how you can anticipate their every move / Marshal Cohen
MELB
2006
658.8342 Con/Aca : Australian consumers and money : a discussion paper / by the Consumer and Financial Literacy Taskforce
Australian consumers and money : a discussion paper / by the Consumer and Financial Literacy Taskforce
MELB
2004
658.8342 Cov/Ctr
Consumer tribes / edited by Bernard Cova, Robert Kozinets, Avi Shankar
MELB, WATERFT
2007
Consumer tribes / edited by Bernard Cova, Robert Kozinets, Avi Shankar
MELB, WATERFT
2007
658.8342 Cra/Cbe : Consumer behaviour / Margaret Craig-Lees, Sally Joy, Beverly Browne
Consumer behaviour / Margaret Craig-Lees, Sally Joy, Beverly Browne
MELB
1995
658.8342 Dan/Cbb : Consumer behaviour : buying, having, being / Stephen Dann, Susan Dann, Rebekah Russell-Bennett
Consumer behaviour : buying, having, being / Stephen Dann, Susan Dann, Rebekah Russell-Bennett
MELB
2006
658.8342 Dan/Wpb : Why people buy things they don't need : understanding and predicting consumer behavior / Pamela N. Danziger
Why people buy things they don't need : understanding and predicting consumer behavior / Pamela N. Danziger
MELB
2004
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