Title SheMarketing : the science of marketing to women / [Amanda Stevens]

Published Surry Hills, N.S.W. : Splash Publishing, 2008

Copies

Location	Call no.	Vol.	Availability
MELB	658.834082 Ste/Smt		AVAILABLE

Description 221 pages : illustrations ; 22 cm Notes "Ten strategies for attracting, retaining and maximising a loyal female customer base"--Cover Bibliography Includes bibliographical references Subject Women consumers. Marketing. ISBN 9780646488790

Other Titles She marketing

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