Title Product research : the art and science behind successful product launches / N.R. Srinivasan Raghavan, John A. Cafeo, editors

Published Dordrecht ; New York : Springer, [2009] ©2009

Copies

Location	Call no.	Vol.	Availability
W'PONDS	338.761 Rag/Prt		AVAILABLE

Description xii, 305 pages : illustrations ; 24 cm Bibliography Includes bibliographical references and index Subject New products. Engineering design. Author Srinivasa Raghavan, N. R. Cafeo, John A. LC no. 2009929635 ISBN 9789048128594 9048128595 9789048128600 eISBN 9048128609 e-ISBN

  Permalink