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Book Cover
E-book
Author Enz, Cathy A., 1956- author.

Title Achieving success through innovation : cases and insights from the hospitality, travel, and tourism industry / Cathy A. Enz, Sheryl E. Kimes, Judy A. Siguaw, Rohit Verma, and Kate Walsh ; edited by Glenn Withiam
Edition First edition
Published New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2016

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Description 1 online resource (1 PDF (x, 200 pages))
Series Service systems and innovations in business and society collection, 2326-2699
Service systems and innovations in business and society collection. 2326-2699
Contents 1. The nature of innovation -- 2. Improving the customer experience -- 3. Better human resources for improved operations -- 4. Sustainability innovation -- 5. Applying technology for corporate success -- 6. Innovative restaurant concepts -- 7. Lodging concept innovation -- 8. Strategic intermediation -- 9. Achieving success through innovation -- About the authors -- Index
Summary This book investigates the genesis and success of innovation in the hospitality industry as detailed in over four dozen case studies. In many of the cases, the innovators themselves provide the insights into their innovative inspiration and the lessons learned from the way they brought their ideas to life. The cases include innovations for improved customer service, stronger human resources, and new food service and lodging concepts. While updated technology forms the basis for many of the innovations, some of the cases focus specifically on technology improvements, with a particular focus on the use of technology as a mediator in the service value chain. With the passage of several years, the book shares the outcome of the innovative concepts--most of which continue to operate. The lessons presented will provide you a valuable perspective on success through innovation, whether you are operating in the hospitality industry or another business
Analysis customer service
food-service concepts
hospitality innovation
human resources
innovation
innovation strategy
international hotel operation
lodging concepts
technology innovation
Notes Title from PDF title page (viewed on September 14, 2016)
Bibliography Includes bibliographical references and index
Subject Hospitality industry -- Management
Tourism -- Management
Technological innovations.
BUSINESS & ECONOMICS -- Small Business.
Hospitality industry -- Management
Technological innovations
Tourism -- Management
Form Electronic book
Author Kimes, Sheryl E., author
Siguaw, Judy A., author
Verma, Rohit, author
Walsh, Kate, author
Withiam, Glenn, editor
ISBN 9781631570445
1631570447
1631570439
9781631570438