| Description |
1 online resource (285 pages) |
| Series |
The History of Retailing and Consumption |
|
History of retailing and consumption.
|
| Contents |
Cover; Half Title; Title; Copyright; Contents; General Editor's preface; List of figures; List of tables; Preface; Introduction: 'Consumption is the sole end and purpose of all production': the current debate on consumption and retailing; 1 A 'dangerous Consequence if the Trade of a Nation run into over-much Shop-keeping': contemporary thoughts on the retail sector, 1550-1800; 2 'Too great numbers of shopkeepers in this kingdom': access to consumer goods, 1550-1800; 3 'Their shops are Dens, the buyer is their prey': shop design and sale techniques |
|
4 'For a tradesman ... his customers are to be his idols': the relationship between the retailer and his customers5 'It is the most dangerous state of life that a man can live in': managing credit; 6 'A settled little society of trading people who understand business': networking among retailing tradesmen; 7 'I know not yet what that is, and am ashamed to ask': accommodating innovation and novelty; Conclusion; Appendix: List of tradesmen; Bibliography; Index |
| Notes |
Print version record |
| Form |
Electronic book
|
| ISBN |
9781351892490 |
|
1351892495 |
|
