Cover; Title; Copyright; Contents; List of Tables; List of Figures; Notes on Contributors; Introduction; 1 The Role of Risk in the Investment Decision Process: Traditional vs Behavioural Finance; 2 Household Behaviour and Debt Demand; 3 The Traditional Approach to Risk Tolerance; 4 Risk of Over-indebtedness and Behavioural Factors; 5 Decision Making: Psychological Perspective; 6 The Layout of the Empirical Analysis; 7 The Indicators of Risk; 8 Results on the Investment Side; 9 The Determinants of Household Debt Holding: An Empirical Analysis
10 The Implications for Market Participants and RegulatorsAppendix 1; Appendix 2; References; Index
Summary
"This book sheds light on the emotional side of risk taking behaviour using an innovative cross-disciplinary approach, mixing financial competences with psychology and affective neuroscience. In doing so, it shows the implications for market participants and regulators in terms of transparency and communication between intermediaries and customers"-- Provided by publisher