| Description |
1 online resource (335 pages) |
| Contents |
Cover; Title Page; Copyright; Contents; Foreword; Preface; About the Author; Dedication; Acknowledgments; Chapter Summaries; WAVTM; PART I-THE INNOVATION JOURNEY; Chapter 1: The Birth of a Notion; The Better Mousetrap; A Few Definitions; The Point; The Audience; The Point-Again; Notes; Chapter 2: The Innovation Landscape; About This Idea of Yours; Markets Are Battlegrounds; Inventor versus Investor; Characterizing the Opportunity; Funding Sources; Pitching to the Customer; Pitching for Grants and Vouchers; Pitching to a Single Angel Investor; Pitching to Money Pools; Slaying the Idea Slayers |
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NotesChapter 3: Success Factors; The Life and Times of an Idea; The Development Cycle; Technology Readiness Level (TRL); Implementing the Three Development Perspectives; The Patent; Money Is Time; Key Heuristics; You Only Get One Shot at This; Notes; Chapter 4: Secret Sauce; The Blueprint Beneath the Road Map; The Mechanics of Development; Laying the Purpose's Ground Work; From Purpose to Functions; From Functions to Actions; From Actions to Validation; Accelerators; Knowledge Accretion; What About Schema Products?; The Technology Development Plan; Putting It All Together; Notes |
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Chapter 5: The First CustomerThe Starting Point; Consequences of the Choice; Preparing for First Sale; Getting to First Sale; The Schema Product Client; Pampering the Golden Child; Chapter 6: Transformers; The Buyer's Perspective; You Are a Champion, My Friend; Final Considerations; PART 2 THE BUSINESS JOURNEY; Chapter 7: Managing the Journey; Management versus Development; Decision Management; Management Framework; Talent Management; Vendor Management; Funding Management; Product Evolution Strategy; Migration Completed; Notes; Chapter 8: Culture; The Revenue Mindset; The Vision |
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Last Words from Our SponsorNotes; Chapter 9: The Second Customer; You Are in Business Now; Diffusion Strategy; Product Rollout; Supply Chains; Things Are Rolling Now What?; Notes; Chapter 10: The Pursuit; The Business of Business; Business Strategy; Market Strategy; Notes; Chapter 11: Quantico; Performance Is Metrics; Managing by the Metrics; The Praetorian Guard; Closing Comments; Notes; Chapter 12: Beyond Resilience; Natural Selection; The Adaptive Gene; The Antifragile Principles; The Response Team; The Antifragile Expanse; Notes; Chapter 13: Curtain Call; The Eye of the Beholder |
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Natural SelectionNotes; Bibliography; Index |
| Notes |
Print version record |
| Subject |
Project management.
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Creative ability in business.
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Creative ability in business
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Project management
|
| Form |
Electronic book
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| ISBN |
9781604277982 |
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160427798X |
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