| Description |
1 online resource (xxii, 183 pages) : illustrations |
| Contents |
Section 1: How to Play (and Win!) the Search -- Engine Game -- Section 2: Create a Web Presence to Dominate the Search Engines and Drastically Increase Traffic to Your Web Site |
| Summary |
"E Boot Camp is the solution to the entrepreneur's Internet marketing problem. This do-it-yourself book provides the know-how that's needed to win business in cyberspace while eliminating the need for a large marketing budget. In just an hour or two a week, the small business owner will gain control of his or her Internet marketing campaign, using the step-by-step method Perlman presents. Specifically, readers will learn the keys to improving their search-engine ranking (the critical driver of traffic to a Website), how to create and manage blogs and e-newsletters and, finally, the secrets to a successful, sales-driven website"--Resource description page |
| Bibliography |
Includes bibliographical references (pages 175-176) and index |
| Notes |
Print version record |
| Subject |
Internet marketing.
|
|
BUSINESS & ECONOMICS -- Marketing -- Telemarketing.
|
|
BUSINESS & ECONOMICS -- Marketing -- Multilevel.
|
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BUSINESS & ECONOMICS -- Mail Order.
|
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BUSINESS & ECONOMICS -- Marketing -- Direct.
|
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BUSINESS & ECONOMICS -- E-Commerce -- Internet Marketing.
|
|
Internet marketing
|
| Form |
Electronic book
|
| ISBN |
9780470438190 |
|
0470438193 |
|
0470411597 |
|
9780470411599 |
|
9780470522400 |
|
0470522402 |
|
9780470438206 |
|
0470438207 |
|
1282113291 |
|
9781282113299 |
|
