| Description |
1 online resource : illustrations (black and white, and colour) |
| Series |
SAGE knowledge. Cases |
|
SAGE knowledge. Cases
|
| Summary |
In January 2013, Yonyou Software, the largest management software company in Asia-Pacific, unfolded its three-year business strategy to step up platform development. Following its decade earlier transition from financial software to management software, Yonyou's three-year business strategy was again a business model revolution. This book details Yonyou's plans |
| Notes |
Originally Published in: McFarlan, F.W., Zheng, X. & Zhao, Z. (2014). Yonyou 2013. 0-314-331. Beijing: Tsinghua SEM China Business Case Center |
|
Online resource; title from home page (viewed on April 26, 2016) |
| Subject |
Yonyou Software (Firm)
|
|
Business planning -- Case studies
|
|
Strategic planning -- Case studies
|
|
Business planning
|
|
Strategic planning
|
| Genre/Form |
Case studies
|
| Form |
Electronic book
|
| Author |
Zheng, Xiaoming, author
|
|
Zhao, Ziqian, author
|
| ISBN |
9781473962491 |
|
1473962498 |
|
