| Description |
xxxiii, 782 pages : color illustrations, color maps ; 29 cm |
| Contents |
Preface -- Part 1. The Impact of International Business -- 1. The International Business Imperative -- 2. Culture and International Business -- 3. National Trade and Investment Policies -- 4. Politics and Laws -- Part 2. Theoretical Foundations -- 5. The Theory of International Trade and Investment -- 6. The International Economic Activity of the Nation: The Balance of Payments -- Part 3. The International Business Environment -- 7. International Financial Markets -- 8. Economic Integration -- 9. Market Transitions -- Part 4. International Business Preparation and Market Entry -- 10. International Business Research -- 11. International Business Entry and Expansion -- 12. Strategic Planning in International Business -- Part 5. International Business Strategy and Operations -- 13. International Marketing -- 14. International Services -- 15. International Logistics and Supply-Chain Management -- 16. Multinational Financial Management -- 17. International Accounting and Taxation -- 18. International Human Resource Management -- 19. Organization, Implementation, and Control of International Operations -- 20. The Future -- Cases -- Part 1 Cases -- Part 2 Cases -- Part 3 Cases -- Part 4 Cases -- Part 5 Cases -- Glossary -- Credits -- Name Index -- Subject Index -- Update 2003 -- Opening Vignette: Update 2003 -- International Business in the Aftermath of September 11, 2001 -- China after WTO Membership -- Global Perspective Price Wars in China -- Cases |
| Notes |
LC copy lacks passcode to InfoTrac Colldge Edition, the Online Library (www.infotrac-colldge.com) DLC |
| Bibliography |
Includes bibliographical references (pages 725-748) and indexes |
| Subject |
International business enterprises -- Management.
|
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International trade.
|
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International finance.
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Investments, Foreign.
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International business enterprises.
|
| Author |
Moffett, Michael H.
|
|
Ronkainen, Ilkka A.
|
| LC no. |
2003112588 |
| ISBN |
0324206100 Core |
|
0324273649 map |
|
0324259913 domestic student edition package |
|
0324225334 |
|
0324225326 |
|
