Cover; Half Title; Title Page; Copyright Page; Dedication; Contents; List of Figures and Table; Preface: The VIP Lounge; Acknowledgements; Introduction: Digital Gambling as Media; Part I: Gamble-Play Theory; 1. Towards a Theory of Gamble-Play; 2. Smoke and Mirrors: Procedural Rhetoric in Gamble-Play; 3. Gamble-Play Media and Practices of Consumption; Part II: Gamble-Play Platforms; 4. Gamble-Play and Popular Culture: When Slots Meet Hollywood; 5. Gamble-Play as Second Life: The Case of PKR; 6. Mobile Gamble-Play Apps: A Casino in Your Pocket
7. Gambling with Markets: Stock Trading Apps and the Logic of Gamble-PlayPostface: Gamble-Play in the Societies of Control; Index
