| Description |
352 pages : color illustrations ; 29 cm |
| Contents |
Logo design -- Magazine design -- Brochure design -- Promotion design -- Identity design |
| Summary |
"Graphic Design That Works looks at examples of brochures, identities, logos, magazines, and promotional campaigns that have proven and successful track records. The copy explores these designs from early conceptual stages to initial drafts to final execution, so whether you're a seasoned designer or a newcomer to the field, you will be able to understand how and why the design came to be." "Also included are tips from the experts who put these designs on the map. They share what succeeded and what failed in their attempts to create designs that really work."--BOOK JACKET |
| Notes |
Formerly CIP. Uk |
|
Also issued online |
| Subject |
Graphic arts.
|
|
Commercial art.
|
| Author |
Cullen, Cheryl Dangel.
|
| LC no. |
00002621 |
| ISBN |
1592530842 |
|
