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Titles (1-7 of 7)
Henry Stewart talks. Marketing & management collection. Latest thinking in marketing hotels
1 2009 Brand essentials : why brands are so important in hotel marketing Bowie, David, 1951- Rating: Electronic Resources
2 2009 Digital versus traditional marketing for hotels Briggs, Susan. Rating: Electronic Resources
3 2009 The dynamics of the hotel customer Carvell, Pamela, (Principal Consultant, Pampas and Chairman, Hotel Marketing Association, UK) Rating: Electronic Resources
4 2009 The evolution of the sales cycle Curalli, Vito, (Managing Director of Sales, Hilton Corporation, Canada) Rating: Electronic Resources
5 2009 Latest thinking in hotel marketing : keep it simple Baldry, Rob, (Director, Seabrook Marketing, UK) Rating: Electronic Resources
6 2009 Market segmentation : a vital component of hotel marketing Evans, Martin, (Managing Director, The Tourism Business, UK) Rating: Electronic Resources
7 2009 Outstanding hospitality marketing for the 'noughties' De Safrin, Ashley, (Tourism and Hospitality Business Adviser, Business Link, UK) Rating: Electronic Resources
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Brand essentials : why brands are so important in hotel marketing