Book Cover
E-book

Title Resisting McDonaldization / edited by Barry Smart
Published London ; Thousand Oaks : Sage, 1999

Copies

Description 1 online resource (x, 261 pages)
Contents Resisting McDonaldization : theory, process and critique / Barry Smart -- Golden arches and iron cages : McDonaldization and the poverty of cultural pessimism at the end of the twentieth century / Christiane Bender and Gianfranco Poggi -- Have you had your theory today? / John O'Neill -- McDonaldization enframed / Deena Weinstein and Michael A. Weinstein -- Rich food : McDonald's and modern life / Joanne Finkelstein -- McCitizens : risk, coolness and irony in contemporary politics / Bryan S. Turner -- Theme parks and McDonaldization / Alan Bryman -- McDonaldization of sport and leisure / David Jary -- McDonaldized culture : the end of communication? / Richard Münch -- Art centres : Southern folk art and the splintering of a hegemonic market / Gary Alan Fine -- Dennis Hopper, McDonald's and Nike / Norman K. Denzin -- Theorizing/resisting McDonaldization : a multiperspectivist approach / Douglas Kellner -- Moral malaise of McDonaldization : the values of vegetarianism / Keith Tester -- McFascism? Reading Ritzer, Bauman and the Holocaust / Peter Beilharz -- Assessing the resistance / George Ritzer
Summary The McDonaldization theory argued that contemporary life is succumbing to the standardisation, flexibility and predictability of fast-food service. This text engages in a critical appraisal of this thesis
Bibliography Includes bibliographical references (page 255) and index
Notes Print version record
Subject McDonald's Corporation
SUBJECT McDonald's Corporation fast
McDonald's Corporation. ram
Subject Consumer behavior.
Franchises (Retail trade)
Marketing.
Consumption (Economics)
Capitalism.
Fast food restaurants.
Industrial management.
Fast food restaurants -- Management
Franchises (Retail trade) -- Management
Marketing
franchises.
marketing.
fast food restaurants.
BUSINESS & ECONOMICS -- Consumer Behavior.
Franchises (Retail trade) -- Management
Fast food restaurants -- Management
Capitalism
Consumer behavior
Consumption (Economics)
Fast food restaurants
Franchises (Retail trade)
Industrial management
Marketing
Consumptie.
Rationalisering.
Sociale verandering.
McDonald's Corporation.
Invloed.
Consommateurs -- Attitudes.
Américanisation.
Marketing.
Concessions (commerce de détail)
Consommation.
Restauration rapide.
Gestion -- Aspect social -- Etats-Unis.
Etats-Unis -- Conditions sociales -- 1980- ...
Etats-Unis -- Civilisation -- 1945- ...
Form Electronic book
Author Smart, Barry.
LC no. 98061886
ISBN 9780857026187
0857026186
9781446217627
1446217620