Title Global marketing : an interactive approach / Kate Gillespie, Jean-Pierre Jeannet, H. David Hennessey

Published Boston, MA : Houghton Mifflin Co., [2004] ©2004

Copies

Location	Call no.	Vol.	Availability
W'PONDS	658.87 Gil/Gma		AVAILABLE
MELB	658.87 Gil/Gma		AVAILABLE

Description xxii, 553 pages : illustrations, maps ; 27 cm Bibliography Includes bibliographical references and index Notes Donation Subject Export marketing -- Management. Export marketing. Author Jeannet, Jean-Pierre. Hennessey, Hubert D. LC no. 2001131499 ISBN 0618005080

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