"Cover" -- "Half Title" -- "Title Page" -- "Copyright Page" -- "Dedication" -- "Table of Contents" -- "Preface to the Second Edition" -- "Preface to the First Edition" -- "Acknowledgments" -- "Author" -- "1 Introduction to Management Challenges for Engineers" -- "1.1 Introduction" -- "1.2 Definitions" -- "1.2.1 Management Responsibilities" -- "1.2.2 Type of Work" -- "1.2.3 Chain of Command" -- "1.2.4 Principle of Unity of Command" -- "1.2.5 Efficiency" -- "1.2.6 Effectiveness" -- "1.2.7 Strategic and Operational (Tactical) Decisions" -- "1.3 Employment Trend in Industries" -- "1.3.1 Products versus Services" -- "1.3.2 Major Sectors in Industry" -- "1.4 STEM Professionals as Effective Technical Contributors" -- "1.4.1 Types of Work Done by Technical Contributors" -- "1.4.2 Interaction and Collaboration with Others" -- "1.4.3 Value-Adding Opportunities" -- "1.5 Management and Leadership" -- "1.5.1 Readying Engineers to Accept Managerial Responsibilities" -- "1.5.2 Characteristics of an Effective Engineering Manager" -- "1.5.3 Resources Controlled by an Engineering Manager" -- "1.5.4 Nature of Work by Engineering Managers" -- "1.6 Becoming Effective Managers in the New Millennium" -- "1.7 Conclusions" -- "References" -- "Section I The Functions of Engineering Management" -- "2 Planning" -- "2.1 Introduction" -- "2.2 Types of Planning" -- "2.2.1 Strategic Planning" -- "2.2.2 Operational Planning" -- "2.3 Who Should Do the Planning?" -- "2.4 Inexact Nature of Strategic Planning" -- "2.4.1 Methods Used to Plan Strategically" -- "2.4.2 Technique to Gain Strategic Insights" -- "2.5 Planning Roles of Engineering Managers" -- "2.5.1 Time Management" -- "2.5.2 Projects and Programs" -- "2.5.3 Corporate Know-How" -- "2.5.4 Proactive Tasks" -- "2.6 Tools for Planning" -- "2.6.1 Market Research" -- "2.6.2 SWOT Analysis"
"4.4.1 Rational Decision-Making Processes" -- "4.4.2 Specific Rational Decision Analysis Tool" -- "4.4.3 Additional Support Tools for Decision-Making" -- "4.4.4 Decision-Making by Gut Instinct" -- "4.4.5 Decision-Making in Teams" -- "4.5 Communicating" -- "4.5.1 Asking" -- "4.5.2 Telling" -- "4.5.3 Listening" -- "4.5.4 Writing" -- "4.5.5 Understanding" -- "4.6 Motivating" -- "4.6.1 Methods of Motivation" -- "4.6.2 Specific Techniques to Enhance Motivation" -- "4.6.3 Innovative Strategies of Worker Motivation" -- "4.7 Selecting Engineering Employees" -- "4.7.1 Selection Process" -- "4.7.2 Soft Skills" -- "4.7.3 Character" -- "4.8 Developing People" -- "4.8.1 Employees" -- "4.8.2 Successors" -- "4.9 Special Topics on Leading" -- "4.9.1 Leading Changes" -- "4.9.2 Advice for Newly Promoted Leaders" -- "4.9.3 Guidelines for Superior Leadership" -- "4.10 Conclusion" -- "Appendices" -- "References" -- "5 Controlling" -- "5.1 Introduction" -- "5.2 Setting Performance Standards" -- "5.3 Benchmarking" -- "5.3.1 Sample Benchmarking Metrics" -- "5.3.2 Limitations of Benchmarking" -- "5.4 Measuring Performance" -- "5.5 Evaluating Performance" -- "5.6 Correcting Performance" -- "5.7 Means of Control" -- "5.8 General Comments" -- "5.9 Control of Management Time" -- "5.10 Control of Personnel" -- "5.11 Control of Business Relationships" -- "5.12 Control of Projects" -- "5.13 Control of Quality" -- "5.14 Control of Knowledge" -- "5.15 Conclusion" -- "References" -- "Section II Business Essentials for Engineering Managers" -- "6 Cost Accounting for Engineering Managers" -- "6.1 Introduction" -- "6.2 Product or Service Costing" -- "6.2.1 Cost of Goods Sold" -- "6.2.2 Traditional Method of Allocating Indirect Costs" -- "6.2.3 Activity-Based Costing" -- "6.2.4 Sequential Steps to Implementation of ABC" -- "6.2.5 Practical Tips for Performing ABC"
"6.3 Application of ABC in Industry" -- "6.3.1 Application: Manufacturing Operations" -- "6.3.2 Application: Banking and Financial Services" -- "6.4 Risk Analysis and Cost Estimation Under Uncertainty" -- "6.4.1 Representation of Risks" -- "6.4.2 Project Cost Estimation by Simulation" -- "6.4.3 Examples of Input Distribution Functions" -- "6.4.4 Application: Cost Estimation of a Risky Capital Project" -- "6.4.5 Other Techniques to Account for Risks" -- "6.5 Miscellaneous Topics" -- "6.5.1 Economic Quantity of Ordering" -- "6.5.2 Simple Cost-Based Decision Models" -- "6.5.3 Project Evaluation Criteria" -- "6.6 Conclusions" -- "Appendices" -- "References" -- "7 Financial Accounting and Management for Engineering Managers" -- "7.1 Introduction" -- "7.2 Financial Accounting Principles" -- "7.2.1 Accrual Principle" -- "7.2.2 Matching" -- "7.2.3 Dual Aspects" -- "7.2.4 Full Disclosure Principle" -- "7.2.5 Conservatism" -- "7.2.6 Going Concern" -- "7.3 Key Financial Statements" -- "7.3.1 Income Statement" -- "7.3.2 Balance Sheet" -- "7.3.3 Funds Flow Statement" -- "7.3.4 Linkage between Statements" -- "7.3.5 Recognition of Key Accounting Entries" -- "7.3.6 Caution in Reading Financial Statements" -- "7.4 Fundamentals of Financial Analysis" -- "7.4.1 Performance Ratios" -- "7.4.2 Ratio Analysis" -- "7.4.3 Economic Value Added" -- "7.5 Balanced Scorecard" -- "7.6 Capital Formation" -- "7.6.1 Equity Financing" -- "7.6.2 Debt Financing" -- "7.6.3 Weighted Average Cost of Capital" -- "7.6.4 Effect of Financial Leverage" -- "7.6.5 Optimum Leverage" -- "7.7 Capital Assets Valuation" -- "7.7.1 Operations: Assets in Place" -- "7.7.1.1 Discount Cash Flow (Based on WACC)" -- "7.7.1.2 Internal Rate of Return" -- "7.7.1.3 Multipliers" -- "7.7.1.4 Monte Carlo Simulations" -- "7.7.2 Opportunities: Real Options" -- "7.7.3 Acquisitions and Joint Ventures"
"7.7.3.1 Common Stock Valuation Model (Dividend Valuation Model)" -- "7.7.3.2 Dividend Growth Model" -- "7.7.3.3 Modified Earning Model" -- "7.7.3.4 Equity Cash Flows" -- "7.8 Conclusion" -- "Appendices" -- "References" -- "8 Marketing Management for Engineering Managers" -- "8.1 Introduction" -- "8.2 Function of Marketing" -- "8.2.1 Sales versus Marketing" -- "8.2.2 Marketing Process" -- "8.2.3 Key Elements in Marketing" -- "8.2.4 Marketing Mix" -- "8.3 Market Forecast: Four-Step Process" -- "8.4 Market Segmentation" -- "8.5 Product/Service Strategy" -- "8.5.1 Product/Service Positioning" -- "8.5.2 Product/Service Life Cycles" -- "8.5.3 Product Portfolio" -- "8.5.4 Company Brands" -- "8.5.5 Engineering Contributions to Product and Brand Strategy" -- "8.6 Pricing Strategy" -- "8.6.1 Skimming and Penetration Strategies" -- "8.6.2 Factors Affecting Price" -- "8.6.3 Pricing Methods" -- "8.6.4 Pricing and Psychology of Consumption" -- "8.7 Marketing Communication (Promotion)" -- "8.7.1 Communication Process" -- "8.7.2 Promotion Strategy" -- "8.7.3 Internet-Enabled Communications Options" -- "8.8 Distribution (Placement) Strategy" -- "8.8.1 Types of Distribution" -- "8.8.2 Organizational Structures" -- "8.8.3 Impact of E-Commerce on Distribution" -- "8.9 Physical Evidence" -- "8.10 Process Design" -- "8.11 People" -- "8.12 Customers" -- "8.12.1 Customer Focus" -- "8.12.2 Customer Acquisition in Business Markets" -- "8.12.3 Moments of Truth in Customer Service" -- "8.12.4 Customer Interactions and Loyalty" -- "8.12.5 Customer Feedback" -- "8.13 Other Factors Affecting Marketing Success" -- "8.13.1 Alliances and Partnerships" -- "8.13.2 Organizational Effectiveness" -- "8.13.3 Chasm for Marketing HT Industrial Products" -- "8.14 Conclusion" -- "Appendices" -- "References" -- "Section III Engineering Leadership in the New Millennium"
Notes
"9 Engineers as Managers/Leaders"
Bibliography
Includes bibliographical references and index
Notes
Description based on publisher supplied metadata and other sources
