Description |
xxiv, 696 pages : illustrations ; 26 cm |
Contents |
ch. 1. Thinking like an economist -- ch. 2. Supply and demand -- ch. 3. Rational consumer choice -- ch. 4. Individual and market demand -- ch. 5. Applications of rational choice and demand theories -- ch. 6. The economics of information and choice under uncertainty -- ch. 7. Explaining tastes : the importance of altruism and other nonegoistic behavior -- ch. 8. Cognitive limitations and consumer behavior -- ch. 9. Production -- ch. 10. Costs -- ch. 11. Perfect competition -- ch. 12. Monopoly -- ch. 13. Imperfect competition : a game-theoretic approach -- ch. 14. Labor -- ch. 15. Capital -- ch. 16. General equilibrium and market efficiency -- ch. 17. Externalities, property rights, and the Coase theorem -- ch. 18. Government |
Summary |
How people choose under conditions of scarcity is the subject of this study into microeconomics for students. The idea that this is of little interest to affluent westerners changes when the student considers how scarcity is not just economics-based |
Notes |
Previous ed.: 2000 |
Bibliography |
Includes bibliographical references and index |
Subject |
Microeconomics -- Examinations, questions, etc.
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Economic man -- Examinations, questions, etc.
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Self-interest -- Examinations, questions, etc.
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Consumer behavior -- Examinations, questions, etc.
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Microeconomics.
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Economic man.
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Self-interest.
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Consumer behavior.
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Genre/Form |
Examinations.
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Examinations.
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LC no. |
2002105041 |
ISBN |
0072483342 |
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9780072483345 |
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0071194614 |
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9780071194617 |
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