| Description |
xxii, 649 pages : illustrations ; 24 cm |
| Contents |
Acculturation -- Addiction, Theories of -- Addictive Buying -- Altruism -- Animal Experiments in Economics -- Anthropology and Consumer Behaviour -- Attribution Theory -- Behaviourism -- Bettman, James R. -- Brand Equity -- Brand Loyalty -- Budgeting and Mental Accounting -- Children's Consumer Behaviour -- Children's Saving -- Choice Deferral -- Cognitive Dissonance -- Collecting -- Congruity Theory -- Conjoint Analysis -- Conspicuous Consumption -- Consumer Innovativeness -- Consumer Knowledge -- Consumer Protection -- Contingent Valuation -- Conventions -- Credit, Debt and Problem Debt -- Cross-Cultural Research -- Culture Shock -- Discrete Choice Models -- Dual Self -- Ecology and Consumption -- Economic Socialization -- Emotions and Consumer Behaviour -- Entrepreneurship and Innovation -- Escalation of Commitment -- Expectancy Value Models -- Expectations -- Experimental Asset Markets -- Experimental Economics -- Fairness -- Fashion -- Fear Appeals and Persuasion -- Gambling -- Game Theory -- Gifts -- Growing Old -- Habit -- Hedonic Consumption -- Hermeneutics -- Heuristics and Biases -- History of Economic Psychology -- Household Decision Making -- Household Life Cycle -- Howard, John A. -- Humanistic Perspective -- Illusion of Control -- Images in Advertising -- Impulse Buying -- Inflation -- Introspective Research -- Involvement -- Katona, George -- Labour Supply -- Lay Economic Beliefs -- Leisure, Psychology of -- Literary Explication and Deconstruction -- Material Values -- McClelland Hypothesis -- Money -- Morals, Markets and Green Investing -- Multiattribute Utility Models -- Needs and Wants -- Negotiation -- Organizational Culture and Profitability -- Perceived Quality -- Perceived Risk -- Personal Construct Theory -- Persuasion -- Philosophical-Methodological Foundations -- Positioning -- Possessions -- Postmodernism and Consumption -- Poverty, Psychology of -- Protocol and Cognitives Response Analysis -- Psychological Discount Rate -- Rationality, General Theory of -- Rationality in the Face of Uncertainty -- Reference Price -- Rewards and the Myth of Performance Decrements -- Ritual -- Satisficing -- Saving -- Search Processes -- Share Markets and Psychology -- Shoplifting -- Smith, Adam -- Soap Opera -- Speculation -- Tax Evasion -- Time Use -- Tourism, Psychology of -- Transformation in Eastern Europe -- Trust -- Unemployment and Well-Being -- Utility -- Utility of Public Goods -- Utility Theory -- Vanity -- Variety-Seeking Behaviour -- Well-Being -- Women in Advertising -- Work Effort |
| Summary |
This major new reference book provides an authoritative analysis and survey of consumer research and economic psychology. It provides an international, in-depth overview of the present state of knowledge and theory which will be indispensable to students, researchers and practitioners. The companion presents over 100 specially commissioned entries on important topics in consumer research and economic psychology from behaviourism and brand loyalty to trust and the psychology of tourism. Leading scholars in the fields provide stimulating insights into the area as well as summarizing existing knowledge. The book will ably meet the needs of undergraduate and graduate students in business administration, economics, marketing and psychology, as well as informing researchers and practitioners in those disciplines |
| Notes |
Includes index |
| Bibliography |
Includes bibliographical references and index |
| Notes |
Also available online |
| Subject |
Consumers -- Research.
|
|
Consumer behavior.
|
|
Economics -- Psychological aspects.
|
| Genre/Form |
Wörterbuch (Fachlexikon)
|
| Author |
Kemp, Simon.
|
|
Earl, Peter E.
|
| LC no. |
98038240 |
| ISBN |
1843760606 paperback |
|
1858985544 |
|
