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Book Cover
E-book

Title Impact of globalization on the wine industry / guest editors Professor Gwyn Campbell and Professor Nathalie Guibert
Published Bradford, England : Emerald Group Pub., ©2006

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Description 1 online resource (105 pages)
Series British food journal, 0007-070X ; v. 108, no. 4
British food journal (Croydon, England) ; v. 108, no. 4
Contents Cover; CONTENTS; EDITORIAL ADVISORY BOARD; Old World strategies against New World competition in a globalising wine industry; The secrets of a good winery: core competences; Network governance in marketing channels; How wine sector SMEs approach strategic questions; Risk management of the agricultural income: the inter-Rhoˆne reserve Jean-Laurent Viviani Avignon University, Avignon, France; Wine and globalisation: changes in the international market structure and the position of Italy; The nature of the demand for alcohol: understanding elasticity
Summary This ebook comprises a number of papers on economics and management initially presented at the first international interdisciplinary conference 'Wine in the World: History, Management and Trade'. The papers reflect a renewed academic interest in winemaking, one of the most dynamic and rapidly developing agricultural sectors. The collection also considers the new competitive environment in the wine industry created by globalization
Bibliography Includes bibliographical references
Notes Print version record
Subject Wine industry.
Globalization.
globalism.
COOKING -- Beverages -- Wine & Spirits.
Globalization
Wine industry
Form Electronic book
Author Guibert, Nathalie
Campbell, Gwyn
ISBN 1845449681
9781845449681
184544969X
9781845449698