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E-book

Title Competitive advantage in food and agribusiness industries / guest editors Morven McEachern and Claire Seaman
Published Bradford, England : Emerald Group Pub., ©2005

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Description 1 online resource (112 pages)
Series British food journal, 0007-070X ; v. 107, no. 8
British food journal (Croydon, England) ; v. 107, no. 8
Contents EDITORIAL ADVISORY BOARD; A new approach to elicit consumers' willingness to purchase genetically modified apples; Food industry awareness of consumers' plant food beliefs; Consumer perceptions of meat production; Development and empirical test of a grocery retail instore logistics model; Exploring the gap between attitudes and behaviour; The development of the European market for organic products: insights from a Delphi study
Summary This e-book draws together current and topical research from around the globe on gaining competitive advantage in food and agri-business industries worldwide. Consumer purchasing behaviour and perceptions of genetically-modified foods, organic foods, plant foods and meat are considered, with a view to establishing how industry can better understand and inform consumers to achieve competitive advantage
Bibliography Includes bibliographical references
Notes Print version record
Subject Agricultural industries.
Food industry and trade
BUSINESS & ECONOMICS -- Industries -- Agribusiness.
TECHNOLOGY & ENGINEERING -- Agriculture -- Sustainable Agriculture.
Agricultural industries
Food industry and trade
Form Electronic book
Author McEachem, Morven
Seaman, Claire
ISBN 1845446046
9781845446048
1845446054
9781845446055