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Book Cover
E-journal

Title Brandweek
Published 1992- : New York, N.Y. : Adweek L.P., [1992-]
©1992-
<2007-> : New York, N.Y. : Nielsen Business Media
Vol. 33, no. 27 (July 13, 1992)-
Ceased in Apr. 2011
Online access available from:
MasterFILE premier    03 Jan. 1994 - 11 Apr. 2011
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Academic OneFile (Gale)    13 July 1992 - 11 Apr. 2011
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Academic Search Complete    03 Jan. 1994 - 11 Apr. 2011
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Business Source Complete    03 Jan. 1994 - 11 Apr. 2011
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ProQuest Central    01 July 1992 - 11 Apr. 2011
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Gale General OneFile    13 July 1992 - 11 Apr. 2011
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Copies

Description Online resource
Prior Title Adweek's marketing week
Absorbed Superbrands
Later Title Adweek (2003)
Related To Volumes for 1992-1998 have supplement: Superbrands, which was absorbed by this title on June 15, 1998
Has Supplement Infomercial
Infomercial and direct response television
Notes Also issued on microfilm from University Microfilms International
Vol. 33, numbers 27 (July 13, 1992); title from caption
Vol. 39, numbers 34 (Aug. 24, 1998)
Subject Advertising -- United States -- Periodicals
Commercial products -- United States -- Marketing -- Periodicals
Form Electronic journal
LC no. 92656216 sn 92003399
ISSN 1064-4318
ABBREV TI Brandweek (N.Y.N.Y.)
OTHER TI Brandweek (New York, N.Y.)
Other Titles Brand week