Title Bank marketing management / Arthur Meidan

Published London : Macmillan, 1984

Copies

Location	Call no.	Vol.	Availability
MELB	332.10688 M499B		AVAILABLE

Description xii, 244 pages ; 24 cm Series Macmillan studies in marketing management Macmillan studies in marketing management. Contents Includes index Notes Banks. Services. Marketing. Techniques. - Manuals (BNB/PRECIS) Bibliography Bibliography : pages 231-239 Subject Bank marketing. ISBN 0333365844 0333365852

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