Preface xv; Acknowledgments xix; 1 Satellite Business Today 1; 2 Satellite Business Experience and Lessons 11; 3 Integrated Business Strategy Process 27; 4 Business Strategy Development 35; 5 Business Plans 55; 6 System Planning 71; 7 Engineering the System 93; 8 System Operations 127; 9 Managing for Success 139; 10 Digital Radio Systems Case Studies 157; 11 Future Evolution 187; About the Author 207; Index 209
Summary
To be successful in today's satellite communications marketplace, you know that business savvy counts as much as technical expertise. This informative new book gives you the management insight and expertise needed to successfully operate satellite systems as business ventures. Based on the author's more than 25 years experience in developing and managing satellite systems, the book explains how to master the complexities of deploying satellite systems while reaching overall business objectives
