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Book Cover
E-book

Title Chinese TV in the Netflix era / edited by Xiaying Xu (Richard Xu) and Hui Liu
Published London, UK ; New York, NY : Anthem Press, 2023
©2023

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Description 1 online resource (xi, 86 pages) : illustrations
Series Anthem series on television studies
Anthem series on television studies
Contents Introduction / Xiaying Xu -- Chapter 1 Websode Distribution and globalization stategies of video-streaming platforms: Taking iQIYI as an example / Zhixia Mo and Hui Liu -- Chapter 2 The production of High-quality homemade short dramas on Chinese networks: The example of iQIYI's mist theater / Jia Xian and Qinqin Ren -- Chapter 3 What are they bullet-screening about?: A content analysis of bullet screen comments about crime crackdown (2021) / Xiaying Xu and Qingyuan Zhao -- Chapter 4 Content, platforms and distribution: Challenges and prospect in the field of webisode productions / Wei Jiang and Pengcheng Zhou -- Notes on contributors -- Index
Summary Subscription-video-on-demand (SVOD) services are available on many online video streaming platforms (VSPs) in China, such as iQiyi, Youku, and Tencent Video, backed by Baidu, Alibaba, and Tencent groups (BAT), respectively. The video content on these platforms can be the same shows as those broadcasted on national or provincial television stations, or originally produced and exclusively streamed on the VSP. Meanwhile, VSPs purchase the distribution rights of foreign films and television series to enrich the content pool. This book aims to provide an account of Chinese television, particularly online drama series, or webisodes, with an awareness of the existence and competition of Netflix, covering topics on business strategies of VSPs, original content production trends, trans-media stories telling cases, practitioner insights, and audiences behavior
Notes Description based on online resource; title from PDF title page (JSTOR, viewed August 14, 2023)
Subject Netflix (Firm)
SUBJECT Netflix (Firm) fast
Subject Television broadcasting -- China -- History -- 21st century
Television programs -- China -- History -- 21st century
Streaming technology (Telecommunications) -- China
Streaming technology (Telecommunications)
Television broadcasting
Television programs
China
Genre/Form History
Form Electronic book
Author Xu, Xiaying, editor
Liu, Hui, editor
ISBN 9781839987076
1839987073