| Description |
xvi, 480 pages : charts, diagrams ; 25 cm |
| Contents |
Part 1: The nature of small business and entrepreneurship -- 1. Entrepreneurship: definition and evolution -- 2. The personality of entrepreneurs -- 3. Creativity, innovation and entrepreneurship -- 4. Small business: definitions and characteristics -- Part 2: Getting into business -- 5. Options for going into business -- 6. Market research and strategy formulation -- 7. Preparing a business plan -- 8. Legal issues -- 9. Financing new and growing business ventures -- 10. Accessing business advice and assistance -- Part 3: Managing key functions -- 11. Marketing -- 12. Operations management -- 13. Human resource issues in new and small firms -- 14. Financial information and management -- Part 4: Selected topics -- 15. ICT as a business tool -- 16. Managing growth and transition -- 17. Corporate entrepreneurship -- 18. Contemporary issues in small business and entrepreneurship |
| Summary |
Starting and running your own enterprise is one of the most rewarding but challenging ways to develop a business career. This text provides students with the theoretical and practical knowledge needed to successfully own and manage a new, small or growing business venture. It covers all of the key concepts and tools needed in both entrepreneurship and small business management. It provides comprehensive information about small business management and entrepreneurship in Australia, New Zealand, China, India, Singapore, Malaysia and Hong Kong, providing students with a truly international perspective |
| Analysis |
Economics, business, industry (Australia) |
|
Entrepreneurship (Australia) |
|
University of Ballarat |
| Notes |
"Michael Schaper, Thierry Volery, Paull Weber, Kate Lewis" |
|
Previous ed.: 2007 |
| Bibliography |
Includes bibliographical references and index |
| Audience |
For tertiary students |
| Subject |
Business planning -- Asia.
|
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Business planning -- Pacific Area.
|
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Business planning.
|
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Entrepreneurship -- Asia -- Textbooks.
|
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Entrepreneurship -- Asia.
|
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Entrepreneurship -- Pacific Area.
|
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Entrepreneurship -- Pacific Area -- Textbooks.
|
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Entrepreneurship -- Southeast Asia.
|
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New business enterprises.
|
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Small business -- Asia -- Management.
|
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Small business -- Pacific Area -- Management.
|
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Small business -- Management.
|
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Small business -- Asia.
|
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Small business -- Pacific Area -- Textbooks.
|
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Small business -- Pacific Area.
|
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Small business -- Southeast Asia -- Management.
|
| Genre/Form |
Textbooks.
|
| Author |
Lewis, Kate, author
|
|
Volery, Thierry, author
|
|
Weber, Paull, author
|
| LC no. |
2011285032 |
| ISBN |
9781742164625 (paperback) |
|
