Title Xuxa : the Mega-Marketing of Gender, Race, and Modernity

Published Philadelphia : Temple University Press, 1990

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Description 1 online resource (258 pages) Contents CONTENTS; Acknowledgments; Introduction: Xuxamania; 1. Myths of Beauty and Myths of Race; 2. Xuxavision: Programmed Euphoria; 3. Mass Marketing the Messages; 4. Xhaping the Future; 5. Kids and Kidnappers; Notes; Index Summary The Mega-Marketing of Gender, Race, and Modernity Bibliography Includes bibliographical references (pages 195-231) and index Notes Print version record Subject Xuxa SUBJECT Xuxa Xuxa fast Subject Television broadcasting -- Social aspects -- Brazil Women on television. Television and children -- Brazil Race relations Television and children Television broadcasting -- Social aspects Women on television SUBJECT Brazil -- Race relations Subject Brazil Form Electronic book ISBN 9781439903537 1439903530 9781566391016 1566391016 1566391075 9781566391078

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