| Description |
1 online resource (xxiv, 603 pages) : illustrations |
| Contents |
1. Research and Methodological Foundations of Transaction Log Analysis |
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Section 1. Web Log Analysis: Perspectives, Issues, and Directions -- 2. Historic Perspective of Log Analysis -- 3. Surveys as a Complementary Method for Web Log Analysis -- 4. Watching the Web: An Ontological and Epistemological Critique of Web-Traffic Measurement -- 5. Privacy Concerns for Web Logging Data |
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Section 2. Methodology and Metrics -- 6. The Methodology of Search Log Analysis -- 7. Uses, Limitations, and Trends in Web Analytics -- 8. A Review of Methodologies for Analyzing Websites -- 9. The Unit of Analysis and the Validity of Web Log Data -- 10. Recommendations for Reporting Web Usage Studies |
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Section 3. Behavior Analysis -- 11. From Analysis to Estimation of User Behavior -- 12. An Integrated Approach to Interaction Design and Log Analysis -- 13. Tips for Tracking Web Information Seeking Behavior -- 14. Identifying Users Stereotypes for Dynamic Web Pages Customization -- 15. Finding Meaning in Online, Very-Large Scale Conversations |
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Section 4. Query Log Analysis -- 16. Machine Learning Approach to Search Query Classification -- 17. Topic Analysis and Identification of Queries -- 18. Query Log Analysis in Biomedicine -- 19. Processing and Analysis of Search Query Logs in Chinese -- 20. Query Log Analysis for Adaptive Dialogue-Driven Search |
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Section 5. Contextual and Specialized Analysis -- 21. Using Action-Object Pairs as a Conceptual Framework for Transaction Log Analysis -- 22. Analysis and Evaluation of the Connector Website -- 23. Information Extraction from Blogs -- 24. Nethnography: A Naturalistic Approach Towards Online Interaction -- 25. Web Log Analysis: Diversity of Research Methodologies -- Glossary -- Compilation of References -- About the Contributors -- Index |
| Summary |
"This book reflects on the multifaceted themes of Web use and presents various approaches to log analysis"--Provided by publisher |
| Analysis |
Adaptive dialogue-driven search |
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Connector Web site |
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Dynamic Web pages customization |
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Interaction design |
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Machine learning approach |
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Query log analysis |
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Search log analysis |
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Search query classification |
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Search query logs |
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Transaction log analysis |
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Very-scale conversation |
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Web analytics |
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Web information seeking behavior |
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Web log analysis |
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Web log privacy |
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Web logging data |
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Web sites |
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Web usage studies |
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Web-traffic measurement |
| Bibliography |
Includes bibliographical references (pages 538-592) and index |
| Notes |
Print version record |
| Subject |
World Wide Web -- Handbooks, manuals, etc
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Web usage mining -- Handbooks, manuals, etc
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Web usage mining.
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World Wide Web.
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| Genre/Form |
manuals (instructional materials)
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handbooks.
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Handbooks and manuals.
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Handbooks and manuals.
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Guides et manuels.
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| Form |
Electronic book
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| Author |
Jansen, Bernard J.
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Spink, Amanda.
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Taksai, Isak, 1948-
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IGI Global.
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| ISBN |
9781599049755 |
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1599049759 |
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9781605669755 |
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160566975X |
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