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Book Cover
E-book
Author Agnihotri, Arpita, author

Title Google's workplace design for serendipity / Arpita Agnihotri, Saurabh Bhattacharya
Published London : SAGE Publications: SAGE Business Cases Originals, 2022

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Description 1 online resource : illustrations
Series SAGE Business cases
SAGE Business cases
Summary The case follows Google LLC (Google), a pioneer in using serendipity as a workplace design for increasing chance interaction among employees as a means of innovation. Serendipity-based workplace design at Google resulted in the ideation and launch of famous products such as Google News and Street View. Apart from Google, several other tech companies, including Facebook, Apple, Amazon, Zappos.com, and other Silicon Valley players, also adopted serendipitous workplace design practices to enhance innovation chances. According to experts, serendipity was not meant for path-breaking innovation and generally involved small incremental improvements. During the COVID-19 pandemic, as companies made employees work from home, concerns regarding serendipity in a virtual environment remained. How could Sundar Pichai, CEO of Google, combat serendipity challenges in a virtual work environment?
Bibliography Includes bibliographical references and index
Notes Description based on XML content
Subject Pichai, Sundar, 1972- -- Case studies
Google (Firm) -- Case studies
Google (Firm)
Work environment -- Case studies
Virtual work -- Case studies
Virtual work.
Work environment.
Genre/Form Case studies.
Form Electronic book
Author Bhattacharya, Saurabh, author
ISBN 9781529794106
1529794102