| Description |
1 online resource (xvi, 164 pages) |
| Series |
New Directions in Latino American Cultures |
|
New directions in Latino American cultures.
|
| Contents |
Mexico's New Revolution: The Race for the Tourist Dollar, 1928-1929 -- State Support and Private Initiative: Patterns in the Development and Promotion of Tourism, 1930-1935 -- Motoring to Mexico: Highways, Hotels and lo mexicano, 1936-1938 -- 'Vacationing with a Purpose': Tourism Promotion on the Eve of World War II -- Pyramids by Day, Martinis by Night: Selling a Holiday in Mexico |
| Summary |
Tourism, in Mexico, became official business by 1929. This book presents tourism as the leading and influential facet of the post-revolutionary modernization programme, and examines how it fostered nationalism and unity, and emerged as a form of foreign policy. The book chronicles how the industry emerged and shaped Mexican culture and politics |
| Bibliography |
Includes bibliographical references (pages 153-158) and index |
| Notes |
Print version record |
| Subject |
Tourism -- Mexico -- History
|
|
BUSINESS & ECONOMICS -- Industries -- Hospitality, Travel & Tourism.
|
|
Tourism
|
| SUBJECT |
Mexico -- History. http://id.loc.gov/authorities/subjects/sh85084571
|
| Subject |
Mexico
|
| Genre/Form |
History
|
| Form |
Electronic book
|
| ISBN |
9781403982865 |
|
1403982864 |
|
9781403966353 |
|
1403966354 |
|
1281369497 |
|
9781281369499 |
|
