Title Bums on seats : how to publicise your show / Helen Sharman

Published London : A & C Black, 1992

Copies

Location	Call no.	Vol.	Availability
MELB	659.13 Sha/Bos		AVAILABLE

Description 96 pages : illustrations ; 22 cm Contents Setting up the publicity machine Posters, handbills and leaflets Billboards, banners, radio and TV Press releases and photo calls Front of house : tickets and programmes Charities and sponsors : gala and open air Festivals Youth theatre Analysis Performing arts Promotion (Public relations) Notes Includes index Subject Advertising -- Theater Arts publicity -- Handbooks, manuals, etc. Arts publicity. Publicity. Theater management. Theater -- Marketing -- Handbooks, manuals, etc. Genre/Form Handbooks and manuals. ISBN 0713636629 (paperback)

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