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Book Cover
E-book
Author Murray, Susan, 1967- author.

Title Bright signals : a history of color television / Susan Murray
Published Durham : Duke University Press, 2018

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Description 1 online resource
Series Sign, storage, transmission
Sign, storage, transmission.
Contents "And now: Color" : early color systems -- Natural vision versus "tele-vision" : defining and standardizing color -- Color adjustments : experiments, calibrations, and color training, 1950-1955 -- Colortown, USA : expansion, stabilization, and promotion, 1955-1959 -- The wonderful world of color : network programming and the spectacular real, 1960-1965 -- At the end of the rainbow : global expansion, the space race, and the Cold War
Summary First demonstrated in 1928, color television remained little more than a novelty for decades as the industry struggled with the considerable technical, regulatory, commercial, and cultural complications posed by the medium. Only fully adopted by all three networks in the 1960s, color television was imagined as a new way of seeing that was distinct from both monochrome television and other forms of color media. It also inspired compelling popular, scientific, and industry conversations about the use and meaning of color and its effects on emotions, vision, and desire. In Bright Signals Susan Murray traces these wide-ranging debates within and beyond the television industry, positioning the story of color television, which was replete with false starts, failure, and ingenuity, as central to the broader history of twentieth-century visual culture. In so doing, she shows how color television disrupted and reframed the very idea of television while it simultaneously revealed the tensions about technology's relationship to consumerism, human sight, and the natural world
Bibliography Includes bibliographical references and index
Notes Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002. http://purl.oclc.org/DLF/benchrepro0212 MiAaHDL
Print version record and CIP data provided by publisher
digitized 2011 HathiTrust Digital Library committed to preserve pda MiAaHDL
SUBJECT Universidad Sergio Arboleda gnd
Subject Color television -- History
Television broadcasting -- Technological innovations -- United States
Television broadcasting -- United States -- History
Television broadcasting -- Social aspects -- United States
TECHNOLOGY & ENGINEERING -- Mechanical.
PERFORMING ARTS -- Television -- History & Criticism.
Color television
Television broadcasting
Television broadcasting -- Social aspects
Television broadcasting -- Technological innovations
Farbfernsehen
Fernsehproduktion
Fernsehprogramm
Fernsehtechnik
Technische Innovation
Télévision en couleurs -- Histoire.
Industrie de la télévision -- Innovations technologiques -- États-Unis.
Industrie de la télévision -- Histoire -- États-Unis.
Industrie de la télévision -- Aspect social -- États-Unis.
United States
États-Unis.
Genre/Form History
Form Electronic book
LC no. 2017054717
ISBN 9780822371700
0822371707