Description |
1 online resource : illustrations |
Series |
SAGE Business Cases |
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SAGE Business Cases
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Summary |
Asian Oasis owns and operates a unique lodging company in northern Thailand. Their contributions regarding social responsibility may serve to inspire thoughtful tourism development globally using the concepts of community-based tourism (CBT) and corporate social responsibility (CSR) explored in this case study. The objectives of this case study include providing a better understanding of these concepts. It is hoped that the reader may identify opportunities for development in their own country and embrace the pillars of sustainable development; preserving, sustaining, building, protecting and delivering suggested by Asian Oasis. Such good practices are especially useful for communities all over the world that are confronting similarly complex issues between investing in tourism development and preserving and protecting the communities which they call home |
Notes |
Originally published in : Smith, S. M. (2018). The communication of corporate social responsibility: Asian Oasis--Mythical journeys in the hill tribe villages of northern Thailand. Journal of Hospitality & Tourism Cases, 7(2), 53-59 |
Bibliography |
Includes bibliographical references and index |
Notes |
Description based on XML content |
Subject |
Asian Oasis -- Case studies
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Social responsibility of business -- Case studies
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Sustainable tourism -- Thailand -- Case studies
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Social responsibility of business.
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Sustainable tourism.
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Thailand.
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Genre/Form |
Case studies.
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Form |
Electronic book
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ISBN |
9781529717785 |
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1529717787 |
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