Title Akshayakalpa farms : a case of rural innovation / Leena S. Guruprasad (Department of Management Studies and Research Centre, BMS College of Engineering, Bangalore, India), Ashwini T.K. (Department of Management Studies and Research Centre, RN Shetty Institute of Technology, Bengaluru, India), and Prathima K. Bhat (Department of Management Studies and Research Centre, BMS College of Engineering, Bangalore, India)

Published Bingley, U.K. : Emerald Publishing Limited, 2022 ©2022

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Description 1 online resource (35 pages) Series Emerald emerging markets case studies Notes Learning outcomes: 1. Analyze the factors influencing the creation of a social enterprise, while appreciating the theoretical perspectives on social entrepreneurship and social innovations. 2. Analyze the impact of social enterprises on sustainable development. 3. Recognize the need for different types of strategies in the varied situation. 4. Analyze the business model Case overview/synopsis: Shashi Kumar, the CEO of Akshayakalpa Farms & Foods Pvt Ltd (Akshayakalpa), is determined to take the business to the next growth level. He has integrated technology to measure and monitor the quality of milk and to reach out to tech-savvy customers. Owing to the preservative-free and short life of milk, he believes that redesigning the marketing and distribution strategies is the only way to ensure the massive expansion and growth that will enable Akshayakalpa to reach out to customers directly and quickly. Another issue he was facing was a lag in receivables. Their receivables from vendors were delayed and held up because of issues related to product spoilage and returns. This has posed a liquidity challenge to Akshayakalpa. Amidst all these challenges, he wants to develop the best strategy to take the business forward to the next level Complexity academic level: This case can be used in undergraduate or postgraduate courses in Management, Social Entrepreneurship and Business Sustainability with special relevance to social enterprise creation, enterprise growth strategies, sustainable development, sustainable business models, etc Supplementary materials: Teaching notes are available for educators only Subject code: CSS 3: Entrepreneurship Includes index Bibliography Includes bibliographical references Notes Print version record Subject Technological innovations -- Case studies Entrepreneurship -- Case studies Sustainability -- Case studies Business & Economics -- Development -- Business Development. Business innovation. Form Electronic book Author Ashwini T. K., author Bhat, Prathima K., author

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