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Book Cover
E-book
Author Elias, Jaan, author

Title Sony vs Toshiba : the fog of a format war obscured a complicated high definition landscape / Jaan Elias, Andrea Nagy, Sharon Oster, Jean W. Rosenthal & Spencer Hutchins
Published [London] : SAGE, 2016

Copies

Description 1 online resource : illustrations (black and white, and colour)
Series SAGE knowledge. Cases
SAGE knowledge. Cases
Summary In August of 2005, Sony and Toshiba suspended talks aimed at creating a unified standard for the next-generation, high definition DVD format. This case examines the issues which marked the differences between the two companies
Notes Originally Published in: Elias, J., Nagy, A., Oster, S., Rosenthal, J.W., & Hutchins, S. (2006). Sony vs Toshiba: The Fog of a Format War Obscured a Complicated High Definition Landscape. 06-016. New Haven, CT: Yale School of Management, Yale University
Online resource; title from home page (viewed on May 3, 2016)
Subject Sonī Kabushiki Kaisha.
Tōshiba, Kabushiki Kaisha.
SUBJECT Sonī Kabushiki Kaisha fast
Tōshiba, Kabushiki Kaisha fast
Subject Technological innovations -- Case studies
New products -- Case studies
Strategic alliances (Business) -- Case studies
New products
Strategic alliances (Business)
Technological innovations
Genre/Form Case studies
Form Electronic book
Author Nagy, Andrea, author
Oster, Sharon M., author
Rosenthal, Jean W., 1945- author.
Hutchins, Spencer, author
ISBN 9781473974395
1473974399