| Description |
1 online resource |
| Series |
SAGE Knowledge. Cases |
|
SAGE Knowledge. Cases
|
| Summary |
The date was April 30, 2011 and Sony shares had just fallen by more than 5% on the Tokyo Stock Exchange. The corporation was suffering through a chaotic time period in its gaming division. Hackers had invaded the PlayStation Network roughly two weeks earlier. They crippled the network and gained access to personal information, including credit card data, for roughly 77 million users. How can Sony resolve this dire situation and patch up the damage that has been done? |
| Notes |
Originally published in Chuong Do, S., Hsu, X., & ORourke, J. S. (2011). Sony Corporation: The PlayStation network crash (A). 11-12 (A). Notre Dame, IN: The Eugene D. Fanning Center for Business Communication, Mendoza College of Business, University of Notre Dame |
|
Description based on XML content |
| Subject |
Sony Corporation of America.
|
| SUBJECT |
Sony Corporation of America fast |
| Subject |
Personal information management.
|
|
Crisis management.
|
|
Corporate image.
|
|
Video games industry
|
|
corporate image.
|
|
Corporate image
|
|
Crisis management
|
|
Personal information management
|
|
Video games industry
|
| Genre/Form |
Case studies.
|
|
Études de cas.
|
| Form |
Electronic book
|
| Author |
Hsu, Xiao-Feng (John), author
|
|
O'Rourke, James S., 1946- author.
|
| ISBN |
9781526403858 |
|
1526403854 |
|
