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Subjects (1-8 of 8)
Service industries -- Marketing -- Case studies
1
E-book
2016

Case studies on marketing in the Indian context


Roy, Kisholoy, author
First edition
New Delhi : Trinity Press, 2016

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Electronic Resources
2
Book
1998

Innovation in marketing




Oxford ; Boston : Butterworth-Heinemann, 1998

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 MELB  658.8 Doy/Iim  AVAILABLE
3
E-book
2017

OYO Rooms : providing affordable hotel stays


Sharma, Tripti Ghosh, author

Bingley, U.K. : Emerald Publishing Limited, 2017

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4
Book
2017

Services marketing cases in emerging markets : an Asian perspective




[Switzerland] : Springer, [2017]

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 WATERFT BUSINESS  658.8 Roy/Smc  AVAILABLE
5
E-book
2017

Services marketing cases in emerging markets : an Asian perspective




[Cham] Switzerland : Springer, [2017]

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Electronic Resources
6
Book
1995

Services marketing : text and cases


Baron, Steve (J. Steve), author

Basingstoke : Macmillan Business, 1995

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 WATERFT BUSINESS  658.802 Bar/Smt  AVAILABLE
7
Book
2002

Services marketing : text and cases


Baron, Steve (J. Steve), author
Second edition
Basingstoke : Palgrave, 2002

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 MELB  658.802 Bar/Smt 2003  AVAILABLE
8
Book
2009

Services marketing : text and cases


Baron, Steve (J. Steve), author
Third edition
Basingstoke : Palgrave Macmillan, [2009]

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 WATERFT BUSINESS  658.802 Bar/Smt 2009  AVAILABLE
 WATERFT BUSINESS  658.802 Bar/Smt 2009  AVAILABLE
 MELB  658.802 Bar/Smt 2009  AVAILABLE
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