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Book Cover
E-book
Author Cucchiara, Maia Bloomfield

Title Marketing schools, marketing cities : who wins and who loses when schools become urban amenities / Maia Bloomfield Cucchiara
Published Chicago : The University of Chicago Press, 2013

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Description 1 online resource (xiv, 281 pages)
Contents A strategic opportunity -- From "Philadelphia" to the "Next Great City": revitalization in a postindustrial city -- Institutions of last resort: crisis, markets, and stratification in Philadelphia's schools -- Revitalizing schools: the Center City Schools Initiative -- "This is not an inner-city school!": marketing Grant Elementary -- "This school can be way better!": transforming Grant Elementary -- The "Segregated Schools Initiative?": lasting consequences of a short-lived project -- Citizens, customers, and city schools
Summary Discuss real estate with any young family and the subject of schools is certain to come up-in fact, it will likely be a crucial factor in determining where that family lives. Not merely institutions of learning, schools have increasingly become a sign of a neighborhood's vitality, and city planners have ever more explicitly promoted "good schools" as a means of attracting more affluent families to urban areas, a dynamic process that Maia Bloomfield Cucchiara critically examines in Marketing Schools, Marketing Cities. Focusing on Philadelphia's Center City Scho
Bibliography Includes bibliographical references (pages 259-275) and index
Notes Print version record
Subject Grant Elementary School (Philadelphia, Pa.)
SUBJECT Grant Elementary School (Philadelphia, Pa.) fast
Subject Education, Urban -- Pennsylvania -- Philadelphia
Educational equalization -- Pennsylvania -- Philadelphia
Public schools -- Pennsylvania -- Philadelphia
School integration -- Pennsylvania -- Philadelphia
Urban renewal -- Pennsylvania -- Philadelphia
EDUCATION -- Comparative.
EDUCATION -- History.
Education.
Education, Urban
Educational equalization
Public schools
School integration
Urban renewal
Chancengleichheit
Public School
Schüler
Skolor -- sociala aspekter.
Utbildning -- sociala aspekter.
Utbildningsreformer.
Utbildningspolitik.
Städer.
Education.
Pennsylvania -- Philadelphia
Förenta staterna -- Pennsylvania -- Philadelphia.
Form Electronic book
ISBN 9780226016962
022601696X
9781299384521
1299384528