| Description |
1 online resource (257 pages) |
| Contents |
1. What is organisation culture? -- 2. 'The status quo is not an option': Broadcasting's changing environmental context -- 3. The mass paradigm fragments: The changing nature of the broadcasting activity -- 4. 'Serving the nation': The BBC and its unique place in the UK's broadcasting ecology -- 5. The 'Mouth of the South' and his 'Chicken Noodle Network': Ted Turner and the beginnings of CNN -- 6. Continuous revolution: The BBC as a business -- 7. Reinventing the news: CNN's business model -- 8. 'Part of the British way of life': The BBC's culture in its own words -- 9. 'Underdogs and outsiders': CNN's culture in its own words -- 10. Reithianism versus Birtism: New strategic directions versus old cultural values at the BBC -- 11. Adrenaline: Culture's impact on performance, process and strategic options at CNN -- 12. A special case? Why media organisations need managing differently |
| Summary |
Inside the BBC and CNN provides a unique insight into two of the world's best-known media organisations, during a period of great change and new challenges. The BBC and CNN have very different histories, remits and identities, but both must now compete to provide news in a media environment being reshaped by increasing competition, globalisation, digitisation and convergence. In addition they face increasing pressures of criticism focussed on the struggle for ratings and the perceived "dumbing down" of programming. Drawing on intensive research carried out among senior managers in both organisa |
| Bibliography |
Includes bibliographical references (pages 233-238) and index |
| Subject |
British Broadcasting Corporation |
|
Cable News Network |
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British Broadcasting Corporation. |
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CNN. |
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Broadcasting -- United States
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Broadcasting -- Great Britain
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TECHNOLOGY & ENGINEERING -- Radio.
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Broadcasting
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Unternehmenskultur
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Rundfunkanstalt
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Organisationshandeln
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Omroeporganisaties.
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BBC.
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CNN.
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Great Britain
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United States
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| Form |
Electronic book
|
| ISBN |
9781135122294 |
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1135122296 |
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