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E-book
Author Guthery, Dennis Alan.

Title Sauipe resort development / prepared by professors Dennis Guthery and John Zerio, and Robert G. Phillips
Published [Glendale, AZ] : Thunderbird, The American Graduate School of International Management, ©2003

Copies

Description 1 online resource (6 pages)
Series International business online (text)
Thunderbird case series
Summary The case focuses on a large Brazilian company that must make the decision of whether or not to build a tourist resort. The company is trying to diversify from construction and chemicals into new areas, but has no expertise in tourism. The case presents a series of research studies by consultants, and ultimately asks the students whether the project should proceed or not
Notes Title from resource description page (viewed July 24, 2014)
Thunderbird case number: A12-03-0025
This edition in English
Subject Tourism -- Brazil -- Salvador
Resort development -- Brazil -- Salvador -- Case studies
Resort development.
Tourism.
Brazil -- Salvador.
Genre/Form Case studies.
Form Electronic book
Author Zerio, John.
Phillips, Robert G.
Thunderbird, The American Graduate School of International Management.