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E-book

Title Image building in Canadian municipalities / edited by Jean Harvey and Robert Young
Published Montréal : McGill-Queen's University Press, ©2012

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Description 1 online resource
Series Fields of governance: policy making in Canadian municipalities ; 4
Fields of governance ; 4.
Contents Cover; Contents; Preface; 1 Introduction; 2 Federal Policies on Image-building: Very Much Cities and Communities; 3 Image-building in Manitoba; 4 Intergovernmental Relations and Image-building Policy in PEI; 5 Leadership and Image-building Policy in Four Saskatchewan Municipalities; 6 Conclusion; Contributors; Index; A; B; C; D; E; F; G; H; I; J; K; L; M; N; O; P; Q; R; S; T; U; V; W; Y
Summary Municipal image-building now promotes cities globally, and also to their own citizens. Image-building in Canadian Municipalities explores the decision making processes that determine how cities and towns choose to represent themselves. It also assesses the effectiveness of those processes and of the images themselves. Documenting how image-building policies vary across municipalities and provinces, contributors focus on the interaction between various levels of government and on the involvement and influence of business organizations, heritage associations, environmental groups, and other social forces. Delving into largely unexplored areas of research, with a particular interest in smaller towns and cities, authors show how municipal image-making is often used to advance other policy objectives, and thereby intersects with areas such as culture, economic development, tourism, and immigration. Image-building in Canadian Municipalities shows how municipalities of all sizes are conscious of their images. Thought-provoking and instructive, it provides lessons to policy makers and social interest groups about creating better public policies. Contributors include Caroline Andrew (University of Ottawa), John C. Lehr (University of Winnipeg), Judy Lynn Richards (University of Prince Edward Island), Cristine de Clercy (University of Western Ontario), Peter Ferguson (University of Western Ontario), and Karla Zubrycki International Institute for Sustainability, Winnipeg)
Bibliography Includes bibliographical references and index
Notes Print version record
Subject City promotion -- Canada
Municipal government -- Public relations -- Canada
Place marketing -- Canada
BUSINESS & ECONOMICS -- Public Relations.
POLITICAL SCIENCE -- Public Policy -- City Planning & Urban Development.
City promotion
Municipal government -- Public relations
Place marketing
Canada
Form Electronic book
Author Harvey, Jean
Young, Robert
ISBN 9780773587960
0773587969