Title Subliminal seduction : ad media's manipulation of a not so innocent America

Published New York : New American Library, 1974 ©1973

Copies

Location	Call no.	Vol.	Availability
MELB	659.10973 Key/Ssa		AVAILABLE

Description xviii, 205 pages : illustrations, plates (some color) ; 18 cm Series Signet book Signet book. Notes "A Signet Book." Includes index References: p. 201-205 Bibliography Bibliography: pages 201-205 Subject Advertising media Advertising -- Psychology. Advertising -- Psychological aspects. Advertising -- United States. Deceptive advertising. LC no. vpi00028013

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