Limit search to available items
Book Cover
E-book
Author Heierstad, Geir

Title Caste, Entrepreneurship and the Illusions of Tradition : Branding the Potters of Kolkata / Geir Heierstad
Published [Place of publication not identified] : National Book Network International : Anthem Press, 2017
©20

Copies

Description 1 online resource
Series Diversity and Plurality in South Asia
Diversity and plurality in South Asia.
Contents Cover; Front Matter; Half-title; Series information; Title page; Copyright information; Dedication; Table of contents; List of Figures ; Acknowledgments; Transliteration And Terminology; Chapter (Prologue-7); Prologue: The Durga Puja Business; The Old World; A New World; Chapter 1 On Kumars, Modernity, Caste and Commodification; Comprehending the Kumars; Making Modernity the Context; Indian origins; Caste between Structure and Practice; Short depiction of the caste system and the Bengali case; Conceptualizing and contextualizing caste; Dumont, critiques and alternatives; Caste today
Commodification and AuthenticityFieldwork in Kumartuli; On oral history; Kumartuli and the world; An Outline of the Book; Chapter 2 The Civilized Potters and their Neighbourhood; The First Kumar; Of Rudraksha and the forefather of Bengali Kumbhakars; Burning jungle and the first pottery; Behind the Potter's Wheel; The Development of Kumartuli -- the Story without Kumars; Kolkata; Kumartuli before and after Durga hits town; Life and Work as Seasonal Image-Makers of Kumartuli; The Potters' History and their Society; Contemporary Kumartuli Realities; Numbers and classes
The people -- Maliks, Kumars and KumbhakarsThe pujas and/as the Maliks' work; Constructing an unbaked clay murti; In the end; Chapter 3 Birth of Tradition, Coming of Modernity; Gopeshwar Pal -- an Artist?; 'We Used to Listen to These People's Names'; 'I Have to Accept My Father First, Only Then Can I Accept My Son'; 'The age of reproduction'; Innovation and pride; When Modernity Settled in Kumartuli; Chapter 4 Ancestral Homes -- East Versus West; On the Ground; The fight for independence; Partition; Bangal, East Bengal; Edeshi, West Bengal; West Ghotis and East Bangals Today
Chapter 5 Turmoil and EconomicsPatron-Client Economy; Kumartuli Bazaar; Political Turmoil; Indira Gandhi -- the Nationalization Redeemer; Maliks and Labourers; A Renewed Kumartuli Emerges; Chapter 6 Accumulated Value: Education and Caste as Assets; Successful Kumars of the Twenty-First Century; Prodyut -- broadband connected; Parimal -- presenting one's portfolio; Joyanta -- aspiring artist; Kumartuli reinvented, reimagined, reconfigured; A Kumartuli without Mud Floors; Modernity at Large: Caste for Sale; Chapter 7 Commodification of Caste; Caste versus Modernity
Caste in twenty-first century KumartuliHierarchy and purity; A Kumartuli Lesson; An image of the Kumars of Kumartuli; Commodification and the Illusions of Tradition; End Matter; References; Index
Summary This ethnographic study is an empirical exploration of caste through the story of Indian potters who have transformed caste into a marketable brand in the business of selling sculptures. To these contemporary potters, caste is in their blood, caste is about being a creative and independent artist, and caste is about business, as they engage in a competitive market to sell their artworks
Bibliography Includes bibliographical references and index
Subject Kumhars.
Potters -- India.
Pottery, Indic.
SOCIAL SCIENCE -- Anthropology -- Cultural.
Kumhars
Potters
Pottery, Indic
India
Form Electronic book
ISBN 1783085185
9781783085187