| Description |
1 online resource (202 pages) : illustrations |
| Contents |
Introduction -- Preface -- Acknowledgements -- The art of music publishing -- Turning music into a business : What is music publishing? ; The A & R process ; Income streams ; Summary -- Understanding copyright : What is copyright? ; How long does copyright last? ; Masters and re-recording restrictions ; Ownership of the master recording ; Lyric writing -- a lost art ; SWOT analysis ; Example ; Working with media companies ; Moral rights ; US copyright issues ; Summary -- Managing rights -- international framework and issues : Collection societies ; UK performing and mechanical rights societies ; The Berne Convention ; Copyright issues leading European discussion ; Implementation of EU Directive -- UK Copyright Act ; WIPO ; ISP news ; Central licensing ; Internet licensing -- growth of legitimate online licensing -- The role of the music publisher : How does this help, exactly? ; How a great song survives ; What does a music publisher do? -- Income streams : Performance income ; How is income generated? ; Deductions ; PRS for music -- mechanical income stream flow ; Accounting practices ; Synchronization ; Sheet music -- Introduction to contracts : Contractual language ; Types of contract ; Summary -- Synchronization : Exploits in film and television ; The role of the music supervisor ; Some key movie terms ; Independent film sales networks ; Great movie composers ; Cue sheets ; Useful film bodies ; The top UK and US advertising agencies ; Summary -- Getting a publishing deal : The undiscovered country ; Product and presentation -- songwriters ; Summary -- UK and international trade shows : Benefits of local and international trade shows ; Examples of trade shows ; Summary -- Networking -- building a sustainable network : What is networking? ; Some useful networking tips ; Summary -- The producer and the song : Sampling, loops and samplers -- Change in the digital space : PRS for music -- financial results snapshot of 2009 ; Guardian report by Victor Keegan ; A snapshot of the IFPI report -- music industry 2010 ; Recorded music sales 2009 ; Digital market developments ; Gerd Leonhard -- futurist, fatalist, fantasist or guru? -- Purchasing a catalogue : Why is the catalogue being sold or bought? ; Managing risk ; Background information ; Questions ; Retention period ; Reasons for buying a catalogue ; Postcompletion plan ; Summary -- Business and strategic planning : SWOT -- strengths, weakness, opportunities and threats ; PEST -- political, economic, social and technological ; Aims and objectives ; The marketing mix -- the four Ps of marketing ; Scenario planning ; Summary -- Corporate social responsibility in the twenty-first century -- making the case for business responsibility in the creative industries : Definitions ; Introductions ; Why does CSR matter to you? ; Technology and the sustainability of the creative industries ; Environmental impact ; Investigating the current state of the CSR debate ; Conclusion |
| Summary |
The Art of Music Publishing provides an inspirational framework, reference, and best practice for those working directly in music creation, exploitation, or media content. It outlines the contractual roles and relationships between Publishers, Songwriter-Composers, Producers, Managers, A & R, Games Developers, Investors, Film/TV and Media Executives, in an often complex international environment. The book also examines the political and social impact of new technology on international markets and future revenue streams |
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Understand music publishing contracts and key terms. Copyright registration, exploitation, licensing, and synchronization. Maximizing revenue from record sales, radio, television, motion pictures, live performances, print, and alternative digital media |
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Catalogue acquisition and valuation. Calculating royalties. Industry structure and international music publishing societies |
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Managing digital rights, online music distribution, and emerging income streams. Includes key insights from leading Industry executives and visionaries --Book Jacket |
| Notes |
Includes index |
| Bibliography |
Includes bibliographical references and index |
| Notes |
English |
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Print version record |
| Subject |
Music publishing.
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Music trade -- Vocational guidance
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Music -- Editing.
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MUSIC -- Genres & Styles -- Classical.
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MUSIC -- Reference.
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Music -- Editing
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Music publishing
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Music trade -- Vocational guidance
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Musikwirtschaft
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Musikverlag
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Urheberrecht
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| Form |
Electronic book
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| LC no. |
2010939822 |
| ISBN |
9781136113987 |
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1136113983 |
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9780240522364 |
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0240522362 |
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1138453277 |
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9781138453272 |
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9786612976773 |
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6612976772 |
|
9781136113970 |
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1136113975 |
|
