pt. I. Setting the scene -- 1. Medical marketplace, popular medicine and print culture -- 2. Genre of almanacs -- 3. 'Students of astrology and physick': the authors -- 4. 'Courteous Readers': the target audience -- pt. II. Structures of practice and knowledge -- 5. Astrology and popular culture -- 6. Astrology and physick -- 7. 'To keep out disease': preventative medicine -- 8. 'A putting to and a taking away': non-commercial remedial medicine -- 9. Nostrums for sale: advertising and almanacs -- 10. 'The care of the brute beast': almanacs and medicine for animals -- pt. III. Conclusion -- Bibliography of surviving almanacs 1550-1700
Bibliography
Includes bibliographical references (pages 236-275) and index
Notes
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