Title The McDonaldization thesis : explorations and extensions / George Ritzer

Published London : Sage, 1998

Copies

Location	Call no.	Vol.	Availability
W'PONDS	381.13 Rit/Mte		AVAILABLE
W'PONDS	381.13 Rit/Mte		AVAILABLE
W'BOOL	381.13 Rit/Mte		AVAILABLE
W'BOOL	381.13 Rit/Mte		AVAILABLE

Description viii, 212 pages ; 25 cm Contents 1. Introduction: McDonaldization and Beyond -- Pt. I. Theoretical Issues. 2. Mannheim's Theory of Rationalization: An Alternative Resource for the McDonaldization Thesis? 3. The McDonaldization of American Sociology: A Metasociological Analysis. 4. Munch(ing) on McDonald(ization) of Social Theory -- Pt. II. The Expansion of McDonaldization. 5. McJobs: McDonaldization and Its Relationship to the Labor Process. 6. McDonaldization: The New "American Menace" 7. Globalization, McDonaldization and Americanization. 8. Credit Cards, Fast-Food Restaurants and Increasing Rationalization -- Pt. III. The New Means of Consumption. 9. The "New" Means of Consumption: A Postmodern Analysis. 10. "McDisneyization" and "Post-Tourism:" Complementary Perspectives on Contemporary Tourism. 11. McUniversity in the Postmodern Consumer Society. 12. Dealing with the New Means of Consumption -- Pt. IV. McDonaldization Redux. 13. Some Concluding Thoughts on the McDonaldization Thesis Notes Includes index Bibliography Bibliography: pages 192-201 Subject McDonald's (Firm) -- Influence McDonald's Corporation -- Influence. McDonald's Corporation. Big business -- Social aspects -- Forecasting. Consumer behavior -- Social aspects -- Forecasting. Consumer credit -- Social aspects -- Forecasting. Consumption (Economics) Fast food restaurants -- Social aspects -- United States. Food habits -- Forecasting. Franchises (Retail trade) Industrial efficiency. Industrial management. Marketing. Management -- Social aspects -- United States. Rationalization (Psychology) Retail trade -- Social aspects -- Forecasting. Retail trade -- Social aspects. Social prediction. Social structure -- United States. SUBJECT United States -- Social conditions -- 1980- http://id.loc.gov/authorities/subjects/sh85140524 LC no. 97068493 ISBN 0761955399 0761955402 (paperback)

Other Titles McDonaldization

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